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Effective phone pitch "Do you have a browser open?"

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<div class="NTForums_Quote">Posted By Ted Fong on 07/15/2009 12:45 AM When talking to a prospect on the phone, one of the most effective sales techniques I've used is to ask them to open a browser, and then proceed to show them projects that are relevant to their interests and needs. 
 
"If you have a browser open, I want to show you a few things on our website. Go to <a target="_blank" href="http://www.marketingvalet.com">www.marketingvalet.com</a>, and click on the first link under Recent Projects. This is a Flash demo we did for Verizon Wireless." 
 
In most cases, this opens up a meaningful conversation. I then proceed to talk about how we helped Verizon Wireless produce this demo from beginning to end. I also ask a lot of questions to narrow down their requirements. 
 
Depending your findings you can walk him/her through other examples on the Marketing Valet site found on these pages:
Flash Campaigns: <a target="_blank" href="/LinkClick.aspx?link=847&tabid=832">www.marketingvalet.com/tabid/847/Default.aspx</a>
Other Campaigns: <span class="Apple-style-span" style="word-spacing: 0px; font: 12px 'Lucida Grande'; text-transform: none; color: rgb(0,0,0); text-indent: 0px; white-space: pre; letter-spacing: normal; border-collapse: separate; orphans: 2; widows: 2; webkit-border-horizontal-spacing: 0px; webkit-border-vertical-spacing: 0px; webkit-text-decorations-in-effect: none; webkit-text-size-adjust: auto; webkit-text-stroke-width: 0"><a target="_blank" href="/LinkClick.aspx?link=848&tabid=832">www.marketingvalet.com//tabid/848/Default.aspx</a> 
 
When you do email follow ups, you can include links that showcase our work and include your talking points.</div>

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